IntiLED Partner Conference: Major Achievements and New Goals

The fourth international Conference of partners IntiLED-2019 was held in May 24, which brought together 60 largest lighting companies operating in the market of architectural and artistic lighting. The event took place on a new production site of company in St. Petersburg. For one day, the future painting shop turned into a modern loft space with an art showroom, where developments, innovations and the main line of the company's equipment were presented.
 The conference began with the opening ceremony of the IntiLED industrial complex. Then there was a tour of the new production, where participants were able to see a fleet of high-tech equipment and evaluate the flawless organization of the production process. After observing the production, conference guests took part in the development of new IntiLED luminaires - monochrome EDGE mini and ROLL, with smaller overall dimensions - by voting for the best design.
 The participants were especially interested by the presentation of new light devices of the company RAY and LACE. The RAY medium-power searchlight has already become an indispensable tool in the work of lighting designers thanks to its thought-out design, an expanded selection of optics and excellent lighting characteristics. LACE light lines with various bending options and a wide selection of light effects open true freedom in the implementation of the most challenging ideas. Durable and completely sealed IP68 housing allows it to be used in harsh environment and even in chlorinated water.
 With the new IntiLED lamps series, it is already possible to work and create lighting projects in LightCAD, the presentation of which completed the general part of the business program of the conference. LightCAD specialists explained the guests how to use software and held a master class on creating a project in the program.
 Traditionally, the format of the event involves not only the presentation of the latest company news, but also a rich business part and lively informal communication. This year, the inspiration for the guests was the performance of specially invited group - the international interactive media studio Sila Sveta. The creative director Alexander Us explained how using light and the latest technology, the Sila Sveta team changes reality and turns surfaces and spaces into art objects.
 The business program was divided into two areas: commercial and lighting design direction, so that each participant could fully embrace all that he is interested in.
 The program of the commercial unit was opened by the workshop of business coach Lyudmila Morozova, aimed at increasing team efficiency. After the master class, a session "Everything you wanted to know about your project, but were afraid to ask," was held, during which the partners of the company discussed current issues and pressing topics with IntiLED managers.
 In the lighting design block, lively debates were caused by the discussion “Architects vs. Lighting Designs”, organized by our regular speaker, lighting designer of the TENI studio, Natalia Shalneva, and architect and co-founder of the AR-KA studio, Ilona Boleishits. No one was left indifferent by the performance of Mikhail Ivanov, lightning designer at Strelka DB, who spoke about the main approaches to lighting design at Strelka DB on the example of two projects: the Russian International Information Agency RIA Novosti building and the Russian Railways tunnel in Moscow.
 The event ended with bright show program and live music. During the gala dinner IntiLED expressed their gratitude and handed mementos to the best partners - STK MT Electro, Light Design Project, GC Novy Svet, Lumio, Renaissance Light, Electroprof, Spector Lab, Heliositi "," EC European Electrical Engineering ". 
 The IntiLED team thanks the guests and participants of the conference. We are confident that a constructive dialogue and joint selection of the right solutions will allow us to move in the right direction. See you soon!


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